销售策划，决定了营销方式，是通过什么平台，怎么营销，以及营销成本的控制，用有效的钱，最大化放大营销成果，这就是营销策划的魅力。

一个好的策划胜过千万元的营销预算

不同行业的策划是不一样的，具体怎么样，得看什么行业。

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